2 Benefits of Working With A Medical Marketing Agency

If you asked one of your providers to treat everything…would they be best at it? Would the same person who’s an expert at rotator cuff injuries be awesome at vestibular therapy? Women’s health? Knee surgeries?

Of course not! In the same way, you can’t expect one marketing employee to be good at website design AND blogging AND social media marketing AND boosting your Google rank with SEO.

To grow your multi-location clinic, you need a team of marketing employees. You may be tempted to hire all these people internally.

But it’s both less expensive and more effective to hire a medical marketing agency. Here are 2 benefits with hiring an agency INSTEAD of hiring internally…

1. Save time and money when you work with a medical marketing agency.

Money

If you hired a marketing team of 5–7 employees (Marketing Director, Blogger, Social Media Specialist, Web Designer, SEO Specialist, Google Ads Specialist), that would cost upwards of $500,000 dollars in salaries alone — or $42,000 / month. Yikes! On the other hand, if you work with a medical marketing agency, you will pay $1500 — $4000 / month. That means you spend 90% less hiring a team!

In other words: if you hire a marketing agency, you get the benefit of 5–6 employees for the cost of one.

Time

If you hire a medical marketing agency, you don’t have to waste time managing a team of 5–6 employees. Instead, you just designate one person to meet with your marketing agency once a month.

Plus, now that you’ve freed up the time you WOULD have spent blogging / posting on social media, the marketing staff you DO have can spend their time building local partnerships, connecting with local doctors, and doing in-clinic marketing!

2. Get better results.

If you hire a marketing agency that’s already an expert in PT or Chiropractic marketing, then you’ll get FAR better results.

Why?

Because expertise is valuable! Being an expert means you make fewer mistakes.

At Practice Promotions, we’ve helped hundreds of PT, Rehab, Chiro, and Medical clinics attract new patients online. We know what works and what doesn’t.

Just some evidence…

• Our clients’ websites convert 153% more new patients than the industry average
• Our Google Ads clients’ cost per patient lead is HALF the industry average (more bang for your buck!)
• Practice Promotions’ clients consistently rank on Page 1 of Google for key search conditions

The Bottom Line: You Need a Medical Marketing Agency

To grow your multi-location clinic, you need a team of marketing employees. It’s both less expensive and more effective to hire a PT or Chiro Marketing agency.

At Practice Promotions, we help PT and Chiro practices attract new patients online with powerful Web Design, SEO, Google Ads, and Patient Engagement services.

Schedule a Demo of Our Marketing Services at PracticePromotions.Net!

If you like what you see, we can get you started on a monthly marketing plan that will boost your new patients.

Schedule your Demo today!